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Record-breaking collaboration sale from Kanye West and Nike

Kanye West and Nike

A Record Price Paid for Used Shoes $ 1.8 million

You may have read a lot of news, but this may be the first time you have heard of it. And I was very surprised to hear it.

How logical is it to sell a used shoe at such a price? Or to buy this shoe at this price?

I leave it to your comment whether admiring or loving a person is worth this price.

Of course, we should always respect the passions of the fans no matter what.

A pair of Nike Air Yeezy 1s worn by rapper Kanye West sold for $1.8 million, triple the previous record for sneakers, Sotheby’s said on April 26.

These shoes sold broke the Nike Air Jordan shoe record, the previous record holder, Nike Air Jordan, was sold for $ 615,000.

“The sale marks the highest publicly recorded price for a sneaker sale ever,” Sotheby’s said in a statement.

“The sale also marks the first pair of sneakers to top $1 million,” it added.

The black high top Yeezys were worn by West during the 2008 Grammy Awards as he performed “Hey Mama” and “Stronger.”

These shoes, which are the project of West and Nike companies, have served as advertising and business information with this price.

This crazy shopping was done by a collectible investment market called “Rares”.
Individuals can buy shares in a pair, just as investors buy stock in a company.

RARES bought the Air Yeezy 1s through a private sale from sneaker collector Ryan Chang.

Brahm Wachter, head of streetwear and new collectibles at Sotheby’s, said the price “speaks volumes of Kanye’s legacy as one of the most influential clothing and sneaker designers of our time, and of the Yeezy franchise he has built which has become an industry titan.”
Nike firm previously collaborated with athletes. Nike firm has collaborated with an artist for the first time and there will be a continuation.

The Air Yeezy 1 was released, in limited edition in 2009, followed by the Air Yeezy 2 in 2012.

Most Air Yeezy 1s sell for between $2,000 and $4,000, depending on the model.

West initially teamed up with Nike before switching to Adidas to create his own line.

As a result, the money that could establish shoe stores was spent on a single shoe.